If you are collecting information from your booth guests for a raffle or draw, consider asking them for their birthday for new exciting trade show idea.
Once you have that information, consider sending out electronic birthday cards to the people that came by your booth. In the birthday card, offer your best wishes and a special discount or coupon redeemable for the entire month.
This unique trade show idea will help you build lasting valuable relationships.
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1 comment:
This is a great personal touch! I also say go one step further and sometimes for go the electronic version.
The impact a handwritten note has these days is very profound. When was the last time business wise any of us received a hand written thank you or birthday card?
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